Google Ads Apps Certification Practice Exam

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Which threshold is described for counting a viewable impression?

More than 50% on screen for more than two seconds

Viewable impressions are about counting only when someone actually sees the ad for a meaningful moment. The described threshold—more than half of the ad visible on screen for more than two seconds—ensures a real chance that the viewer noticed the ad, not just a quick, fleeting glance or a tiny corner of the image. This threshold weeds out ultra-short or barely visible placements while still allowing practical, common exposure lengths to count as views. The other options are less appropriate: requiring 70% visibility for one second would miss many genuine views that are just over half but shown longer; demanding 100% visibility for five seconds is too strict and excludes many valid exposures; counting any visibility would inflate impressions with trivial glimpses.

More than 70% on screen for one second

100% visibility for five seconds

Any visibility counts

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