Which statement is part of the image assets recipe for excellence?

Which statement is part of the image assets recipe for excellence?

• A. Provide many image assets of different ratios
• B. Upload required to be square only
• C. Use low-quality images
• D. Avoid text on images

Answer: (A)

Providing image assets in multiple aspect ratios is essential because app campaigns run across many placements and screen sizes. When you supply a broad set of images in different ratios, the system can automatically pick the best-fitting creative for each placement and device, expanding reach and usually boosting performance. This approach is why it’s considered part of an excellence-focused image assets strategy. Sticking to only square images limits where your ads can appear and reduces inventory, while using low-quality images hurts user perception and results, and images with excessive text tend to be less effective.

Providing image assets in multiple aspect ratios is essential because app campaigns run across many placements and screen sizes. When you supply a broad set of images in different ratios, the system can automatically pick the best-fitting creative for each placement and device, expanding reach and usually boosting performance. This approach is why it’s considered part of an excellence-focused image assets strategy. Sticking to only square images limits where your ads can appear and reduces inventory, while using low-quality images hurts user perception and results, and images with excessive text tend to be less effective.