What is the primary objective described for Google App Campaigns?

Study for the Google Ads Apps Certification Exam. Use interactive quizzes and detailed explanations to master Google Ads skills. Prepare to become certified!

Multiple Choice

What is the primary objective described for Google App Campaigns?

Explanation:
Google App Campaigns are built to drive people to install your app and then take valuable in-app actions, using machine learning to optimize toward those actions across all Google surfaces. The best description is that the objective covers app installs and in-app conversions across Google's entire inventory—Search, Play, YouTube, Discover, Gmail, and the Display Network. It isn’t limited to a single network, nor solely focused on website conversions or video views on YouTube.

Google App Campaigns are built to drive people to install your app and then take valuable in-app actions, using machine learning to optimize toward those actions across all Google surfaces. The best description is that the objective covers app installs and in-app conversions across Google's entire inventory—Search, Play, YouTube, Discover, Gmail, and the Display Network. It isn’t limited to a single network, nor solely focused on website conversions or video views on YouTube.

Subscribe

Get the latest from Examzify

You can unsubscribe at any time. Read our privacy policy